The kit in the ATR 2000 magazine you are seeing in the 2nd posted pic on the left page is of the BAD Boy cold air kit which is just a canister that's much larger and comes with a 14" K&N. No air dam or scoop. I know I own one.
The KB with 9" K&N is the one being sold.
Read the first line above the 2nd picture with your head tilted and look at the canister in the pic. They are different.