I questioned this when the smooth (no knurling) cranks starting appearing. Big block Chevy and I'm sure there are others seals have knurling molded into them. I bought @ least 4 different brands V-6 Buick neophrene seals. All of them had the same part # molded into them. They are all made by the same company up around Chicago. Different package-different name --same seal. Ranging in price from $13 to $3. None of them had knurling on them and one reason being that the seal is very narrow as compared to a big block Chevy. No enough room to put enough on.
There is a post on this subject some where. I have installed 2 BA stroker cranks and neither was knurled when I got them. The first one went in a later Stage II block that took a Chevy seal. No need to knurl that one. The second one went in a 109 block so I had it knurled before installing. Neither leaked. Sorry to say, but I firmly believe you will have to have your crank knurled to stop it from leaking. The knurling acts as a pump to pump the oil away from the seal. Without it it floods the seal and gets by it. Let me guess, you have around 200 miles on your new eng. or that is what I would get before it started dripping and steadly got worse. Depending on how hard the crank is you may be able to get a shop to do it. The first crank a ran into with this problem was a BMS Moldex prepared carnk that was so had that Moldex could not knurl it. I have a local friend who installed the knuling by hand. 501389-2 is the # stamped on all the Buick seals I have. As I said they came from different sources. Somewhere around $13 for the Club and Felpro seal to $ 4 from the place I can buy them. Have to buy 20 to get them @ that price. BTW I believe that is the same supplier the Club uses because I called the Club once looking to buy one of thier Super seal and was told they were out but had 20 coming. Pretty good mark up !!!!. Best of luck.