Yeah I was reading that in one of the Detroit papers. I guess they forget up those of us south of the Mason-Dixon line.
Hot Wheels® kicked off a three-week, six-city, cross-country road trip from Mattel, Inc’s El Segundo headquarters yesterday to celebrate its 40th anniversary. The road trip will travel closely along U.S. Route 40, making stops at the Bonneville Salt Flats in Utah (8/21); Speed, Kansas (8/24); the Indianapolis Motor Speedway Hall of Fame Museum in Indiana (8/30); and the Automotive Hall of Fame in Detroit (9/1), before culminating in a grand finale celebration on September 5 in Watkins Glen, New York, home to American road racing, in conjunction with its big Vintage Grand Prix weekend. At each stop, Hot Wheels will host a free event open to the public, featuring life-size Hot Wheels cars, historic Hot Wheels memorabilia, kiosks for kids to create custom Hot Wheels drivers licenses, Hot Wheels die-cast races, autograph sessions with Hot Wheels designers, and many more family-friendly activities. "Over the past 40 years, Hot Wheels has been a part of children's lives around the world, creating a tremendous, passionate fan base,” said Geoff Walker, vice president, Wheels and Games Marketing, Mattel Brands. "We wanted to be able to celebrate this milestone with our fans and bring a unique experience to their neighborhoods."
