Its a huge overhead to run any business. The rent, equipment, insurance, EPA, tools, are a huge drain If you have employee's thats another one... You figure your hours spent doing what you love.. at the end of the month look at your bottom line.. its not pretty. Performance cars and doing work on vehicles that are old is a hard thing. There is way more money with the churn and burn tuneups, and general car repairs. Same with body shops.. the money is on the quick in and out jobs.. not the car that sits there 6 months doing a frame off. From the business i've been doing business with the last 8-10 years.. the pattern of those staying in business has been with newer cars and modifications thereof. Example the 2010 Camaro, the new Mustang, etc.. and selling packages for those cars. Or the imports.. Newer ones.
The catch 22 is you love the Turbo Buick.. The problem is the limited amount of Turbo Buicks to work on. And enough of them to allow you to pay your bills at the end of the month. The shops I deal with that do TR work.. God Bless them. It may be reducing the shops available allows the few to survive. I'm not even going to get in on once your specialized on these cars.. you end up getting all the junk that has been to the wrong shops to get sorted.. that is the worse as it consumes time like crazy. Even worse, you have a business working on cars that the customer is beating to death. Vs the Jiffy lube doing a 500 dollar tuneup and the engine is never floored or abused.
The Turbo Regal is a typically 5-15K car. Its hard to justify 10K jobs when the car is worth 10K. vs a new Camaro is 40K. A blower, tune, some headers.. 10k is no biggie. The 10K doesnt impact the same.
Otto.. good luck on your endeavors. You genuinely care, and in the automotive business.. thats a tough thing to find.
Julio